Park design

Turmoil, trends, & branding

Turmoil, trends, & branding

As we watch the roller coaster ride of parks being bought and sold, drama with owners and management, and wild swings in the economy, actually seeing how that impacts the parks has its own series of ups and downs.

Jon and I spent a few days last summer at Busch Gardens Williamsburg, Kings Dominion, and Hersheypark. These are three great theme parks, but recent trends